2015 - Transparency


2015 - Transparency


After many food scares, media cover-ups and new EU incentives around advertising and ‘health’ watchwords, transparency becomes more important than ever before. In light of a deluge of health information and marketing around food products, consumers will have a greater need for the truth.

This report includes:

  • a macro trend context
  • global indicators to show why this is an upcoming trend
  • double page mood board of high resolution images for visual context
  • fully referenced global trend examples and images
  • 3 micro trends and examples: Translucence: Brand Detox: Cold Pressed Juices:
  • 3 contributor essays
  • trend take-aways to translate the findings into action points for your business
  • Pages: 24
  • Format: PDF
  • Delivery: Immediate download
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